Web & Mobile

Bank of the West

  • Project
  • “Any Deposit Checking”
  • Role:
  • Content Strategist
  • Overview:
  • Create a customer-facing webpage with messaging to highlight the benefits of Bank of the West’s newest mass market banking product, Any Deposit Checking.
  • Deliverable:
  • Landing page
  • View the project
  • Project
  • “Why Bank With Us”
  • Role:
  • Content Strategist
  • Overview:
  • Create a customer-facing webpage with messaging to position Bank of the West within the mid-sized bank market and answer any prospective customers’ questions about what sets the bank apart.
  • Deliverable:
  • Landing page
  • View the project
  • Project
  • “Mobile Banking”
  • Role:
  • Content Strategist
  • Overview:
  • Create a customer-facing webpage with messaging to highlight the features of Bank of the West’s mobile banking capabilities.
  • Deliverable:
  • Landing page
  • View the project
  • Project
  • “Online Banking”
  • Role:
  • Content Strategist
  • Overview:
  • Create a customer-facing webpage with messaging to highlight the features of Bank of the West’s online banking capabilities.
  • Deliverable:
  • Landing page
  • View the project
  • Project
  • “Compare Credit Card Site Re-launch”
  • Role:
  • Blog Writer
  • Overview:
  • Create monthly posts for the internal web tool for bank employees, PULSE, to showcase the efforts of the Digital Customer Experience (DCX) team’s enhancements to BankoftheWest.com.
  • Deliverable:
  • Blog Post
  • Read the blog post
  • Project
  • “Digital Banking Site Re-launch”
  • Role:
  • Blog Writer
  • Overview:
  • Create monthly posts for the internal web tool for bank employees, PULSE, to showcase the efforts of the Digital Customer Experience (DCX) team’s enhancements to BankoftheWest.com.
  • Deliverable:
  • Blog Post
  • Read the blog post
  • Project
  • “Security & Privacy Center Site Re-launch”
  • Role:
  • Blog Writer
  • Overview:
  • Create monthly posts for the internal web tool for bank employees, PULSE, to showcase the efforts of the Digital Customer Experience (DCX) team’s enhancements to BankoftheWest.com.
  • Deliverable:
  • Blog Post
  • Read the blog post
  • Project
  • “Financial Education Site Re-launch”
  • Role:
  • Blog Writer
  • Overview:
  • Create monthly posts for the internal web tool for bank employees, PULSE, to showcase the efforts of the Digital Customer Experience (DCX) team’s enhancements to BankoftheWest.com.
  • Deliverable:
  • Blog Post
  • Read the blog post

Western Union

  • Project
  • “WU Subscriptions”
  • Role:
  • Content Strategist
  • Overview:
  • Create a customer-facing microsite with messaging to market the cost-saving features of the three Western Union subscription packages.
  • Deliverable:
  • Microsite
  • View the project

PayPal

  • Project
  • “Account Takeover”
  • Role:
  • Senior Copywriter
  • Overview:
  • Develop an online experience that enabled PayPal sellers to lift “restrictions” by photographing, uploading and emailing digital images of requested documents to PayPal.
  • Deliverable:
  • Mobile experience
  • View the project
  • Project
  • “A Simpler Way to Manage Your Account”
  • Role:
  • Senior Copywriter
  • Overview:
  • Develop an online experience with messaging that introduced to PayPal sellers the site’s new look, enhanced account features and improved navigation.
  • Deliverable:
  • Mobile experience
  • View the project

Restaurant.com

  • Project
  • “After Dinner Mint”
  • Role:
  • Senior Copywriter
  • Overview:
  • Create a member-retention online newsletter for restaurant owners to reinforce the benefits of being a Restaurant.com participating restaurant.
  • Deliverable:
  • Landing page
  • View the project
  • Project
  • “Café Culture”
  • Role:
  • Senior Copywriter
  • Overview:
  • Create an online newsletter for Restaurant.com customers to provide news bits about current dining trends and entice customers to explore a new cuisine and experience a new restaurant.
  • Deliverable:
  • Landing page
  • View the project
  • Project
  • “Round Table”
  • Role:
  • Senior Copywriter
  • Overview:
  • Create an internal newsletter for Restaurant.com employees to provide them with information about the RDC’s latest innovations, marketing efforts, new hires and benefits enhancements.
  • Deliverable:
  • Landing page
  • View the project

Walmart.com

  • Project
  • “Clearly”
  • Role:
  • Creative Lead/ Senior Copywriter
  • Overview:
  • Create a series of engaging online banners designed to drive foot traffic to Walmart’s in-store vision service centers.
  • Deliverable:
  • Web banners
  • View the project
  • Project
  • “Your Taxes. Your Way”
  • Role:
  • Creative Lead/ Senior Copywriter
  • Overview:
  • Create a landing page designed to drive foot traffic to Walmart’s in-store tax prep services or to drive customers to purchase TurboTax® tax preparation software.
  • Deliverable:
  • Landing page
  • View the project
  • Project
  • “Floor Care – microsite
  • Role:
  • Creative Lead/ Senior Copywriter
  • Overview:
  • Create a microsite designed to inform and assist customers in selecting the proper floor care product based on their particular needs, lifestyle and budget.
  • Deliverable:
  • Microsite
  • View the project

Pacific Gas & Electric

  • Project
  • “Call 811”
  • Role:
  • Senior Copywriter/Producer
  • Overview:
  • Create awareness of the ‘Call 811’ service offered by PG&E, which allows customers to receive a technician home visit to determine the location of potentially dangerous hidden power lines.
  • Deliverable:
  • Web banners
  • View the project